01 Mar A rebel with a cause…
I get asked a lot what it is that I actually do, and I often find it easier to explain what I don’t do. You see, a lot of people come to branding with a preconceived idea of what it is – designing a logo...
Business
15 Nov How to discover and attract your perfect clients
Many small business owners fall into the trap of trying to be all things to all people, and as a result find it hard to really focus and get good at serving narrowly defined market segments. It’s never a conscious thing, more of the fact that...
30 May Give your brand an audit
Many people have a definition of what they believe a brand is. Many think it is a visual thing. That it’s the colours and logos that make up the brand. Some think it’s the name. Or the tagline that helps to sell products or services....